Monday, December 15, 2008

Nike - Leave Nothing

Who would have thought that Fight Club's director David Fincher is behind these two rousing and breathtaking ads for Nike's Leave Nothing campaign? Wieden & Kennedy is one of my favorite agencies today and the level found in most of Nike ads is directly influencing my opinion on the subject.


In both ads music plays an important role giving the films a very rythmic style. I particularly like the music used in the second ad (with Steelers' Polamalu and Chargers Tomlinson), a remixed piece of Ennio Moriconne's The good, the bad and the ugly.






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