Himani - Man-made Machines

Let's continue with our focus on the production companies with another ad coming this time from India and produced by Equinox Films in Mumbai. The agency behind it is Publicis Ambience, also based in Mumbai. When you see the amount of people playing in this ad, you quickly understand why it would have been impossible to do the same thing outside of India.

Nike - Show Me Your Dark Side Mother Nature

These coming days, my focus will be on production companies. The series of next ads that I will show usually didn't amazed me because of the ideas behind them but because of their production level. However, they are still quite recent ads. Here is the first one from the L.A. based Paranoid Productions for Nike women, the ad agency is Wieden Kennedy Amsterdam. The 3-d work in this ad is quite impressive. I'd like to thank the TV prod department here at Saatchi for helping me out with this subject.

Goldstar beer - Thank God you're a man!

Beer is easy --> So are men --> Women are complicated human beings. Well, that's for the insight. The execution is quite funny I have to admit. But I am a man too... The agency behind this is McCann Erickson Tel Aviv. Thanks to Daniel!

Samsung - Drag and Drop World

Nice Viral from the Viral Factory for the Samsung F480. The animation is well managed and there is even a green message along with the video. The video is not new but it is still worth a look. Funny how everything gets colonized in the end. You're always better at home...

T-Mobile Dance

New Viral created by Saatchi & Saatchi for T-Mobile. 400 dancers in Liverpool street station at 11:00am? Very impressive. The TV ad came out the following day on UK TV and this video is currently being viralized around the world. Despite the strong branding in the end and the small but still annoying advertisement sign on the bottom left of the screen, they have done a really good work in convincing such a big brand. It's never easy.

Nike - Not my broken ankles.com

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Jim Jarmusch - Nothing is Original

Some great inspiration from Jim Jarmusch, the independent film director behind Stranger than paradise, Coffee and Cigarettes or Ghost Dog. Isn't there no such thing as originality? Great way to tackle the question. I particularly like Godard's quote.

Via

Ebay - Bush's gift for Xmas

For the people who have been hanging out with me these last weeks, they will quickly understand why it hurts me to see this video. Yes, I had a similar idea. No, I didn't do anything about it. Like most of the ideas I come up with, it ended up in a notebook and will probably never get out of there. It's ok though.

"Chapeau" to BBDO proximity (apparently their Belgium office) for reacting so fast on a current event and using it in advertising.

Happy New Year!

I am still trying to recover from the holiday season so this post will be very short. Plus this is probably the best way to start the new year. Heineken continues to serve the world with this funny ad aimed at the Dutch market. If anyone knows who is behind this ad, feel free to post a comment.

Gelukkig Nieuwjaar!